Customer Intelligence & Lead Scoring

Behavioral analysis, procurement intent scoring, and conversion tracking across commercial equipment buyers.

Total Buyer Sessions
1,420
+18.4% vs last month
Engagement Events
8,900
Catalog searches & spec reads
High Intent Leads
48
Score ≥ 75 / 100
Quotation Conversion
14.2%
36 purchase quotes converted

Commercial Procurement Conversion Funnel

Product Views
5420
100% top of funnel
Model Searches
1240
22.8% spec search rate
Added to Cart
680
12.5% intent rate
Quotes Generated
180
26.4% cart-to-quote conversion

Prioritized Sales Pipeline (Lead Scoring Engine)

Algorithmically scored based on session duration, model specification checks, and cart value.

Buyer / SessionIntent ScoreCart ValuePrimary Equipment TargetLast ActiveStatus